Sales Representative – Eastleigh Market

Job Description: Sales Representative – Eastleigh Market

Location: Eastleigh, Nairobi, Kenya

Function: Business Development

Reports To: Local Sales Team Lead / Head of Business Development

About S&S

S&S is a vertically integrated textile solutions provider based in Ruiru, Kenya. We design, produce, and distribute a vast array of textile consumer solutions in Sub-Saharan Africa under our two brands, butterfly®, texStyle® and Asili.

Our purpose is to Empower Africa’s Potential and Authenticity. We are a team of purpose-driven individuals committed to providing exceptional, proactive solutions that make our customers feel valued and fulfilled.

The Opportunity

We are seeking a highly energetic and commercially driven Sales Representative – Eastleigh Market to own and grow S&S’s presence within the Eastleigh market.

This role is suited to a hands-on salesperson with strong knowledge of the Eastleigh business environment, established relationships with textile traders and wholesalers, and the ability to identify opportunities and convert them into consistent sales.

The successful candidate will spend significant time in the market, building relationships, understanding customer behaviour, monitoring competitor activity and driving product availability, distribution and sales growth.

Core Responsibilities

1. Market Growth & Customer Acquisition

• Identify and acquire new textile wholesalers, retailers, traders and other relevant customers within Eastleigh.
• Build a strong customer pipeline and actively pursue new business opportunities.
• Develop and execute daily and weekly market coverage plans.
• Own the sales cycle from prospecting and product presentation through negotiation, order placement and follow-up.
• Grow S&S’s customer base and market presence within Eastleigh.

2. Customer & Trader Relationship Management

• Build strong, trusted relationships with wholesalers, retailers, shop owners and key market influencers.
• Maintain regular physical presence and engagement within the market.
• Understand customer buying patterns, preferences, price sensitivities and product movement.
• Resolve customer issues quickly and coordinate internally to ensure smooth fulfilment.
• Build relationships that drive repeat orders and long-term customer value.

3. Account Growth & Distribution

• Manage and grow assigned wholesale and retail accounts.
• Drive increased order frequency, product range and sales volumes.
• Identify opportunities to introduce new S&S products to existing customers.
• Ensure appropriate product availability and distribution within the market.
• Monitor product movement and identify slow-moving or high-potential products.

4. Market Intelligence

• Maintain a strong understanding of Eastleigh’s market dynamics.
• Monitor competitor products, prices, promotions and customer activity.
• Identify emerging trends and changes in customer preferences.
• Provide timely and actionable market intelligence to S&S.
• Identify new customer segments, trading opportunities and market gaps.

5. Commercial Execution & Brand Positioning

• Present and position butterfly®, texStyle® and Asili products effectively within the market.
• Actively commercialize new product launches and promotions.
• Negotiate deals within approved commercial parameters.
• Execute agreed sales and distribution plans with urgency and discipline.
• Work closely with internal teams to ensure orders are processed and fulfilled effectively.

Key Deliverables

• Achieve agreed Eastleigh sales and revenue targets.
• Grow the number of active wholesale and retail customers.
• Increase order frequency and average order value among existing customers.
• Expand product range and distribution across the market.
• Build and maintain a strong network of Eastleigh textile traders and influencers.
• Provide timely, actionable competitor and market intelligence.
• Establish consistent S&S market presence and brand visibility.

What You Bring (Skills & Competencies)

• Proven sales experience within the textile, fashion, FMCG, wholesale or retail environment.
• Strong understanding of the Eastleigh market and its trading dynamics.
• Existing relationships with textile wholesalers, retailers or traders in Eastleigh will be highly advantageous.
• Strong negotiation and selling skills.
• Ability to work independently and spend significant time in the field.
• Strong commercial awareness and customer understanding.
• Ability to identify opportunities and act quickly.
• Excellent relationship-building and communication skills.
• High personal drive, resilience and accountability.
• Genuine customer-centricity and ethical business conduct.

Our Expectations

At S&S, we look for individuals who don’t just do a job, but who live our values. You will be expected to:

• Understand and passionately execute the Company’s strategy.
• Be commercially focused and driven by customer growth.
• Be highly visible and proactive within the market.
• Be a collaborative problem-solver and supportive team player.
• Take ownership of customers, opportunities and results.
• Ultimately, be self-driven and accountable for realizing the Company’s goals.